Following several site visits and extensive consultation, MPS devised a functional wayfinding signage strategy for the 10 Bay Street Underground Parking Garage.  Meticulous planning and execution ensured strategic placement of signs, adhering to accessibility standards and McMaster’s branding. The result is a well-organized, user-friendly system for tenants and visitors to the building.

“The team at MPS came through for us by providing a full wayfinding and signage strategy that took us from design to installation. MPS was able to take away the guess work by ensuring that everything was on brand and up to McMaster standards, complete with the highest attention to detail.“
– Rob Morrallee, Director, MacCard, Parking and Transit Services

In collaboration with MPS, Hamilton Health Sciences (HHS) launched a recruitment campaign to showcase the breadth of career opportunities within HHS. Their goal was to highlight that HHS is expansive enough to support any healthcare career path—from neonatal care in the NICU to palliative care for the elderly, as well as leadership roles and beyond. Using their creative imagery and slogan, MPS developed a cohesive campaign, designing a wordmark and a variety of assets in multiple formats.

“Partnering with MPS on campaign creative is always a highly collaborative experience and results in quality that exceeds our expectations. The work is always tailored to our specific needs and campaign objectives, and never an off-the-shelf solution.“
– Scott Levely, Digital Communications Lead Communications and Public Affairs, Hamilton Health Sciences